Rodney A. Fong is a native San Franciscan and a third generation operator/owner of the world famous Wax Museum at Fisherman’s Wharf, where had served as President. He is also the President of Fong Real Estate Co., LLC, overseeing leasing and tenant concerns for the family properties, such as the 100,000 square foot Wax Museum building in the heart of historic Fisherman’s Wharf.
Rodney has been working in the family owned tourist attraction and learning the business since he was a child. He always loved the family’s fascinating business and decided early on to build his career within the organization. When he left college, he devoted himself full time to learning all phases of the family enterprises, beginning with the daily operations and management technique at the Wax Museum, a world-renowned tourist attraction. He eventually made marketing his main focus, gradually learning the concepts, strategies and procedures of that profession. Today, Rodney not only directs marketing activities for the family’s enterprises, he is actively involved in overall operational management procedures and decisions as well. Next came his introduction to the fine art of contract and lease negotiations. Combining the bargaining skills inherited from his grandfather and father with his own special knack for instilling confidence and putting people at ease, Rodney excelled in finessing compromises, agreements and solidarity to the mutual satisfaction of diverse groups and interests.
Rodney has been active and held office in a wide variety of civic, tourist and travel related organizations including the Fisherman’s Wharf Merchant’s Association, Fisherman’s Wharf Community Benefit District, Angel Island Immigration Station Foundation, and California Travel Industry Association. Rodney served for over four years on the San Francisco Port Commission, and was voted its President in 2009. That same year, he became Chair of San Francisco Travel Association (formerly San Francisco Convention & Visitor’s Bureau), and continues to serve on the Board of Directors. In 2010, he joined the Board of The Bay Institute and the San Francisco Planning Commission. In February 2012, Rodney was voted President of the Planning Commission. Rodney is also the Director of the Fong Family Foundation, a philanthropic organization created by his grandparents to benefit many worthwhile social services in the City. In May 2012, as part of the Asian Pacific American Heritage Month, Rodney was honored by the City and County of San Francisco Board of Supervisors